Making sense of an ever-changing digital world.
The digital marketing landscape is large, varied and fragmented. At Holdens we cut through the complexity with a simple approach. We focus on the key areas of digital marketing and provide you with a solution-neutral and agile strategy. We will partner with the right data providers, negotiate directly with media owners and select the most appropriate buying solutions, sales houses and ad-networks. With preferential treatment to platforms that deliver rich data and API’s that we then integrate with our own software tools.
Creating compelling content.
We create, design and build display and Programmatic ads, Video and Rich Media and High Impact and Interactive digital and social ads – for local, national and global brands. The briefs have several things in common – create highly visual, interactive and compelling experiences that bring the brand story to life, driving engagement across all devices.
Delivering measurable results.
Our in-house digital marketing team covers everything; from strategy, concept creation, content design, coding, delivery, implementation and analysis. It enables us to optimise campaigns in an agile and responsive way. For instance, we can create an ad, A/B test it, then tweak images, messages and interactivity to optimise its performance in real time. It means our approach is focused on creating brand communications that drive the highest engagement, optimum yields and measurable results.
- Research and Insight
- Strategy and Activity Planning
- Creative Content and Production
- Implementation and Delivery
- Management, Optimisation and ROI
- Paid Social
- Paid Search
- Display and Programmatic
- Video and Rich Media
- High Impact and Interactive